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Retail Guide: how embedded payment transforms customer experience

Written by : Marie Gramaccia
Published on 14 Dec 2023

In a era where retailers and brands are putting extra effort into building lasting relationships with their customers, embedded payment has become a key driver of growth and engagement.

Welcome to the new era of payment!

In this guide, explore with key figures:

  • How regulations and new practices are reshaping the boundaries of payments.
  • Why and how to incorporate innovative features into your offerings.
  • How payment and loyalty converge with mobile wallets.
  • What the major trends will be in the future of payments.

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About the author
Content & Communication Manager

Marie combines expertise in marketing, communication, and branding, shaped by experiences in both startups and large organizations.
Her background spans sectors like financial services and digital advertising, where she’s led strategies across a variety of contexts.

At Xpollens, she leverages her knowledge of fintech and payments to craft content that’s clear, insightful, and grounded in the realities of the industry.

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